Heading tags are fantastic for a variety of reasons, but they aren't essential in terms of search engine results, according to John Mueller, Google's Webmaster Trends Analyst, who recently responded to a question on Google Webmaster Hangout ...
Read MoreBut where are marketers going if Twitter is no longer their go-to option for advertising? Below, we take a look at eight Twitter alternatives that advertisers should be paying close attention to…
Read MoreAlthough Google has warned that the UA shutdown will be implemented gradually, certain data is still accessible despite the start of the lockdown.
Read MoreAlthough purchasing an expired domain with a backlink profile may seem alluring, is it really worth the cost?
Read MoreIn simple terms, your website speed is the average time taken to download your web pages and fully display their content. But in reality, it’s much more complex.
Read MoreIf you’re like most business owners, you probably dread the thought of getting a bad review on Google.
Read MoreAlternative text, or "Alt Text," serves as a text fallback for your images in the event that they cannot be loaded.
Read MoreSilo structure is essential in the world of SEO. It is simpler for search engines to understand your content and rank it appropriately when your website is properly segmented.
Read MoreUS-based dealerships can now add all their inventory to their local business profile in Google.
Read MoreGoogle no longer allows users to directly listen to podcasts from search results, which may signal a shift toward promoting podcasts on YouTube.
Read MoreIt's difficult to find a service provider or merchant who doesn't recognise the critical function search engines play in generating and maintaining business.
Read MoreIt used to be important to have an exact match domain. But do search rankings nowadays still take into account domain names?
Read MoreIt takes time and effort to develop a sizable and dedicated following on social media, even after a single viral video. Content producers that have millions of fans take their time and persevere.
Read MoreAny business website that wants to compete in today's more localised search environment needs to have good local rankings.
Read MoreYour exposure in Google's SERPs will increase if you optimise your title tags. However, there are no character restrictions. This is why.
Read MoreJohn Mueller from Google discusses how Google manages two websites with nearly identical HTML.
Read MoreGoogle can display your favicon next to your search result snippet in the search results. Google's John Mueller stated that the favicon used to identify your website is only displayed on your home page.
Read MoreSeveral local SEOs have reported changes to their clients' rankings on or around September 7th in a topic on the Local Search Forums.
Read MoreTitle tags are allegedly a heavily weighted ranking component, according to recurrent accusations. Check to see if these assertions are exaggerated.
Read MoreYouTube is making it simpler for content creators to market their work and is currently beta-testing the new tool with a small user base.
Read MoreGoogle stated that it would keep implementing hreflang and the guidelines for overseeing multilingual and multiregional websites.
Read MoreMany Google Search Console properties were affected, so make sure to verify your reports in the coming days.
Read MoreKeyword Planner tool now offers an automated ad group capability for some advertisers.
Read MoreKnown to many of us as just another big-tech buzzword, a metaverse is a virtual reality world where users can interact with each other and experience things as they would in real life, sort of.
Read MoreThere is little doubt there are local SEO and general business benefits to earning and encouraging customers to leave keyword-rich reviews. In many cases, customers will leave reviews whether you ask them to or not.
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